MailChimp and the Un-Silicon Valley Way to Make It as a Start-Up
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Summary
This article from The New York Times discusses the rise of MailChimp, an email marketing company, and explores their approach to success without following the traditional Silicon Valley model. The article highlights MailChimp's focus on profitability and deliberate decision-making as factors that set them apart from venture capital-funded startups. It discusses how MailChimp's founders have navigated the challenges of competition and the importance of building a sustainable business. The article also touches on MailChimp's unique company culture and commitment to being customer-centric. Overall, it provides insights into the unconventional path taken by MailChimp and offers a different perspective on startup success.
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