chipotle-founder-had-big-dreams

chipotle-founder-had-big-dreams

11/29/2013

link

http://www.rockymountainnews.com/news/2006/dec/23/chipotle-founder-had-big-dreams/

summary

This article highlights the journey of Steve Ells, the founder of Chipotle Mexican Grill. It traces Ells' entrepreneurial spirit and his vision to create a fast-casual dining experience focused on quality ingredients. The article delves into the challenges and successes faced by Ells in establishing Chipotle as a national chain. It discusses the company's commitment to sustainable sourcing and its impact on the fast-food industry as a whole. Overall, the article showcases Ells' determination and his dream of revolutionizing the restaurant industry with a focus on fresh, locally sourced ingredients.

tags

company growth ꞏ food industry ꞏ food culture ꞏ company history ꞏ business expansion ꞏ brand loyalty ꞏ business leadership ꞏ company values ꞏ corporate success ꞏ restaurant management ꞏ management style ꞏ company culture ꞏ mexican cuisine ꞏ fast food industry ꞏ food sourcing ꞏ customer experience ꞏ restaurant industry trends ꞏ chipotle ꞏ fast casual dining ꞏ business vision ꞏ food trends ꞏ sustainability ꞏ company achievements ꞏ business strategy ꞏ business success ꞏ entrepreneur ꞏ restaurant industry ꞏ restaurant branding ꞏ corporate responsibility ꞏ leadership qualities ꞏ company milestones ꞏ brand identity ꞏ business inspiration ꞏ business development ꞏ business innovation ꞏ brand reputation ꞏ culinary entrepreneurship ꞏ fast food ꞏ culinary industry ꞏ food chain ꞏ food industry trends ꞏ mexican food