The stealthy, Eric Schmidt-backed startup that’s working to put Hillary Clinton in the White House

The stealthy, Eric Schmidt-backed startup that’s working to put Hillary Clinton in the White House

10/13/2015

link

https://qz.com/520652/groundwork-eric-schmidt-startup-working-for-hillary-clinton-campaign/

summary

This article discusses a startup called Groundwork that was secretly working for Hillary Clinton's presidential campaign. The startup, led by former Google CEO Eric Schmidt, aimed to provide data-driven decision-making tools for the campaign. It used advanced algorithms and machine learning techniques to analyze vast amounts of data in order to target potential voters and determine the most effective strategies. The article highlights the controversy surrounding the use of big data and personalized targeting in political campaigns, as well as the potential ethical concerns and the influence it may have on the democratic process.

tags

eric schmidt ꞏ hillary clinton ꞏ political campaign ꞏ technology startups ꞏ ground game ꞏ election strategy ꞏ political consulting ꞏ campaign management ꞏ digital politics ꞏ political technology ꞏ presidential campaign ꞏ political innovation ꞏ political advertising ꞏ data analytics ꞏ voter targeting ꞏ political fundraising ꞏ grassroots organizing ꞏ campaign strategy ꞏ tech industry ꞏ political activism ꞏ political communication ꞏ election campaigning ꞏ political digital marketing ꞏ voter engagement ꞏ political data ꞏ political influence ꞏ political mobilization ꞏ political leadership ꞏ campaign finance ꞏ political networks ꞏ political trends ꞏ political messaging ꞏ political branding ꞏ political media ꞏ political analysis ꞏ political polls ꞏ political data analysis ꞏ political technology trends ꞏ political campaign funding ꞏ political news ꞏ political communication strategies