What Happens When Everything Becomes TikTok

2/10/2023

This article discusses the algorithms used by popular social media platforms like TikTok and Instagram to curate and personalize video feeds for users. It explains how these algorithms determine the order and selection of videos that appear in a user's feed, based on factors such as previous user interactions, engagement metrics, and user preferences. The article also highlights the potential consequences of algorithmic curation, such as creating filter bubbles and echo chambers, where users are only exposed to content that aligns with their existing beliefs and interests. It raises questions about the ethical implications of algorithmic curation and calls for greater transparency and user control in determining the content they are exposed to.

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