The Art of Taking It Slow
The Art of Taking It Slow
The article profiles Grant Petersen, the founder of Rivendell Bicycle Works, and his counter-cultural approach to cycling. Petersen advocates for "UNracing" bikes made of durable steel, designed for comfort and utility rather than speed and competition, in stark contrast to the modern industry's focus on lightweight, high-tech, performance-oriented bicycles. His philosophy emphasizes pleasurable, unhurried riding, promoting a deeper connection with the act of cycling and challenging the prevailing consumerist and competitive norms of the sport. Despite facing financial challenges and being labeled a "retro-grouch," Rivendell has cultivated a devoted following of enthusiasts who appreciate Petersen's commitment to traditional craftsmanship, his anti-establishment views, and his vision for cycling as a simple, joyful, and inclusive activity.
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what a fun way to learn about what seems to be the yvon of bicycles
i once was in a photoshoot with my own single speed and was asked for a quote. inspired by my own bike, on the spot i just said "keep it simple".
petersen has had their whole life to speak to their own inspiration. i appreciate the context, history and story telling in pulling out something beyond just a quote.
bikes are freeing (if you use them in that way) and it's nice to see there are communities of folks who are drawn to that as well.
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