Google Channels Pixar to Change Storytelling as We Know It

Google Channels Pixar to Change Storytelling as We Know It

12/14/2013

link

http://www.wired.com/business/2013/10/motorola-google-mouse/all/

summary

This article discusses the acquisition of Motorola Mobility by Google in 2011 and the challenges faced by the company in the smartphone market. It highlights the decline of Motorola in the mobile industry and how Google aimed to revive the brand. The article explores the efforts made by Google to reinvent Motorola, including the launch of the Moto X smartphone and the Moto Maker customization platform. It also touches upon the impact of the purchase on the overall Android ecosystem. The author suggests that while Google had ambitious plans for Motorola, it faced various obstacles in trying to compete with other smartphone manufacturers. Overall, the article provides insights into the complex relationship between Google and Motorola and the challenges they encountered in the smartphone market.

tags

corporate partnerships ꞏ internet of things ꞏ software development ꞏ smartphones ꞏ market competition ꞏ wireless devices ꞏ motorola ꞏ mobile computing ꞏ mobile innovation ꞏ technological advancements ꞏ google business strategy ꞏ google ꞏ consumer electronics ꞏ product development ꞏ mobile connectivity ꞏ technology ꞏ mobile devices ꞏ business ꞏ technology trends ꞏ mobile internet ꞏ industry analysis ꞏ digital devices ꞏ google hardware ꞏ technology industry ꞏ wireless technology ꞏ corporate strategy ꞏ google acquisition ꞏ mobile technology ꞏ android ꞏ google ventures ꞏ motorola smartphones ꞏ mobile market trends ꞏ wireless communication ꞏ google ecosystem ꞏ industry disruptors ꞏ corporate culture ꞏ tech news ꞏ google products ꞏ mobile industry ꞏ google services ꞏ future of technology ꞏ acquisition ꞏ mergers and acquisitions ꞏ digital transformation ꞏ innovation ꞏ tech companies ꞏ hardware manufacturers ꞏ corporate mergers ꞏ motorola mobility